Al Jazeera Training Center

Role:

UX Design / Front-End Development

Project Duration:

3 months

Goals:

Improve the quality of Al Jazerra Training Center programmes and services. Make the site responsive and refactor the codebase to include design patterns from their design language system.

Deliver a website that will enhance reach, engagement, and revenue for training programmes, content, and services.
Deliver quality website experience that will help audiences discover, register, and interact with the Training Center through digital platforms.
Grow international customers of AJTC programmes and services.

Responsibilities:

UI / UX Design
Front-End Development
QA / Testing
Prototyping
Deployment

Impact:

Optimized page performance and load times
Improved visual presentation, consistency, and user experience
Increased registrations by 20%
Mobile-first responsive design increased percentage of mobile user adoption
Reduced bounce rate

Background

I was an advocate for user-centered design as a corporate vision and supported UX consistency across the brand portfolio. I collaborated with product managers, designers, and engineering to create effective UI and UX solutions that supported business requirements.

For this project I created low-res wireframes, hi-res mock-ups and developed front-end prototypes. Once the prototypes passed QA and gained internal stakeholders approval I worked with the platforms team to implement the templates and modules into their content management system.